Mental Post-Its

Thoughts, Notes, and General Mental Mayhem


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Yellow Conference Notes & Quotes

IMG_1555.JPGLast week I had the privilege of attending the Yellow Conference in Los Angeles for the first time. If you aren’t familiar with it, the event is for creative and entrepreneurial women who want to do good things in the world. This is only the third year of the event, and there were about 500 of us present. It was a lot of fun, a great time for learning, an opportunity to make new friends…and perhaps even land a few new clients.

You can see their photos here, and read their event recap.

And below you’ll find many of my highlights. I hope to be there next year, and see you there too!

Jess Eckstrom, Headbands of Hope

  • Because I know I can ___, next I’m going to . . .
  • Achieving a dream isn’t a finish line. It’s crossing a border into a new territory.
  • Gamble on a possibility of “yes” rather than buckle into the safety of “no.”
  • The fear of failure versus the feeling of regret.
  • Passion must outweigh your fears to move forward.
  • Just because something is not your job doesn’t mean it can’t be your responsibility. Inspire a solution.
  • It’s not about what we do when we dream. it’s about what we do when we wake up.
  • Every expert was once a beginner.
  • A bucket list is a dream so vivid that it inspires action.
  • Life’s most defining moment is when you discover what you want and what you do about it.

CJ Casciotta, Creative Director in Nashville

  • Hosts “Like a Movement” podcast
  • Movements are started by weird people with audacity.
  • 1. Find the weird. 2. Write the story. 3. Gather the weirdos. 4. Hack the normals.
  • Movements are “me too” machines.
  • Weird ideas explode when they case to be the authors and start becoming the readers.

Kirsten Dickerson, founder of Raven + Lily

  • Live SLOW, and thoughtful.
  • Check out her mini house tour outside of Austin!
  • S – Simplify
  • L – Live in the moment. We all still have to avoid the tyranny of the moment. Don’t check email for a while after waking up. Leave space in your life to respond to the needs of others.
  • O – get Outside.
  • W – be Willing to ask the who, what and where of everyday choices.

Jedediah Jenkins, travel writer

  • Your dream for your life is the thing you were meant to do.
  • Your goal is a version of your dream, but not the big thing.
  • What do you want to spend 10,000 hours doing so you can be the best at it? (Gladwell’s Outliers principle)

Elle Luna, #ChooseMust

  • The crossroads of should and must.
  • Make less art. Become art.
  • “Should” comes with a lot of expectations. Should is from the outside in.
  • “Must” is the truth of who you area.
  • “Should” is a “must” in training.
  • The first thing a prisoner needs to understand is that they are in prison. 🙂
  • Fill your canvas. Choose your story.
  • TED Talk – job vs career vs calling
  • Find your “must.”

Krysta Masciale (krysta @ bigdealbranding.com)

  • You can kick butt from a gentle place!
  • There is nothing more powerful than a brand who owns it.
  • When were you last functioning in your sweet spot?
  • Don’t choose to be a replica. Choose to be yourself.
  • Intersection of values and talents, and where the market exists = that’s where each of us needs to be.
  • No one buys the knock-off without wishing they could afford the real thing.
  • Identify your top five values. The people with those same values will find you.
  • Is the thing you want for the world also the same thing you want for yourself?

Tim Harris, Tim’s Place

  • Live an awesome life.
  • 1. Love people.
  • 2. Work hard.
  • 3. Believe in yourself.
  • 4. Believe in others.
  • 5. Think happy and show it.
  • 6. Use your super powers.
  • 7. Don’t complain about the darkness. Be the light.

Alexis Jones, I Am That Girl

  • Passion is the audacity to get back up.
  • Insecurity will destroy you.
  • When were we as women convinced that we were competing against each other?
  • Surround yourself with people who are crazy enough to believe in and share your dream.
  • Con you sit in discomfort? Comfort will drain creativity.
  • Connect your dots. What got you to this place?
  • It’s your job to teach people how to treat you. You are the only common denominator in your relationships.

Julia Woods, Beautiful Outcome

  • You have to learn to value yourself first.
  • Your impact is valued by those closest to you. Impact those closest to you first, then go bigger.
  • You need to make the biz side of your biz your friend, not your enemy.
  • Friends are fun. Find time for them. You understand each other. You need each other.
  • Find time: education. Weekly investment. Set aside dedicated time.
  • Understand each other. Love without judgement. Scarcity/abundance principle.
  • Social media is the running conversation around your brand.
  • Your brand is what people say about you when you’re not in the room.
  • Understand each other. Be a generous listener. What do you need? What does it need?
  • If you can’t do what you do profitably in 40 hours per week, it’s not a practical business. But you can also give it a year or so to get there.
  • Make sure you have an accurate representation of what goes into creating and delivering your service. Cost of sales includes what it would cost you to replace you.
  • Taking care of each other’s needs:
    • How do I know what to charge per client?
      • Desired salary x 2.5 = gross sales
      • Desired hours worked / average time per job = job production
      • Job production /  sales = average number of jobs needed
      • Dived “desired hours” by 1/3 due to 1/3 admin and 1/3 marketing
      • Include 11 months instead of 12 for vacation/holidays
    • How do I price per product?
      • Total cost x 4 = price needed

Wilkinson Mazzeo Law

  • Work with a lot of creatives, entrepreneurs, solopreneurs, startups, causes etc.
  • Offer one free hour of legal advice for women business owners.
  • Based in San Diego, but work all over.
  • Why have a Creative Services Agreement?
    • Professionalism, clarity, guidance, ownership and exit
    • If you have clients under a previous CSA and then revise it, you must use language that the old one is void with new CSA.
  • Copyright 101
    • Necessary for copyright protection:
      • Fixed in a tangible medium (written, recorded, etc)
      • Original (originated with the author)
      • Minimal creativity (low threshold)
    • Automatically applies:
      • No registration necessary, unless you want to bring a lawsuit.
      • Takes 6-8 months to obtain.
  • Trademark 101
    • Rights are created through first use, not registration.
    • Must act as a “source identifier” for your goods/services.
    • For registration:
      • Must be distinctive.
      • Must be likely to cause consumer confusion.
      • TM for unregistered and circle R for registered.
  • Ownership
    • Work for hire (They own it.)
    • License (They use but you own.)
  • Exit
    • Includes what happens if you reach an impasse with your client and can no longer work together.
      • Kill fee or 30 days, etc. Includes options for both sides.
      • Also include right/option to use for other things.
  • CSA should include
    • Payment
    • Timeline(s)
    • Point of contact
    • Rounds of revisions (usually two, then fee)
    • Ownership of work product
    • Satisfaction clause
    • Indemnity
    • Expense reimbursement
    • Severability and non-waiver
    • Termination
  • Resources on their website

Meg Long, KnowYourMoneyHoney.com

  • Why money stuff matters:
    • You won’t know when to celebrate win.
    • You’ll be paralyzed by decisions.
    • You won’t know how to solve business problems.
    • You’ll have a scarcity mindset.
    • Your creativity suffers.
    • You’ll default to anxiety.
  • Managing your money is part of good self-care.
  • Deep down, money is really about identity.
  • Money is inherently tied to emotion.
  • Find a friend you can be real about money with.

Lindsey Witmer Collins, Create Your Compass

  • Track your cash.
  • Track your time.
  • Track your agreements.
    • Do what you say you’re going to do.
  • Honor yourself.
    • Listen to your body.
    • Trust yourself.
    • Listen to your body.
  • Honor your process.
    • Be cool with the ups and downs.
  • Be someone with a solutions mindset.
    • Be helpful.
    • Opportunity for learning and leadership
  • Get community.
    • Invest in it.


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A Salute to Olympic Fanatics…Like Me

Watching the Olympics“If you can’t be an athlete, be an athletic supporter.” – from the movie Grease

Words to live by.

While the world has spent the past two weeks celebrating the 10,000 amazing Olympians that have converged upon Rio, there have been others of us who have dedicated ourselves to the watching of the Olympic Games. And, sure, those athletes deserve their time in the sun. They’ve worked hard to get where they are now, at the top of their game and the peak of performance. They are absolutely worth watching. However, no one seems to talk about the stamina and endurance it takes just to keep up with the Olympics! But I know, and maybe you do too.

  • We don’t record the Olympics unless we have to. We’d rather see it along with everyone else to “oohhh” and “ahhh” in unison.
  • Timing your bathroom breaks and meals just perfectly so as not to miss a moment.
  • While inspired by these incredible people to work out, we instead make the hard choice to order pizza. Because, don’t they need us there cheering for them?
  • Live Tweeting, Instagramming and posting on Facebook at just the right time, with inspiration, wittiness or sarcasm. You understand that its an art.
  • Bringing yourself to an insane level of sleep deprivation because you’ve stayed up late every night, and still rise early to watch the interviews at updates on the Today Show.
  • Crying, laughing, celebrating and mourning with all those athletes on a daily basis as events progress.
  • Googling countries you never knew existed, and are still a bit unsure about because you can’t figure out how to spell them.
  • Checking the websites and apps to stay current on other events because now you regret not buying that expanded sports cable package.
  • Reading up on the new sports, forgetting what some of the sports are and how they’re played, and trying to figure out which sports you might be good at.
  • Getting caught up in all the personal and amazing stories, and what it took to get to the Olympics.
  • Fighting off the desire to jump on a plane to the Olympics because all the commentators, visitors and TV anchors are having the time of their life.
  • Feeling a sense of patriotism, while also being so excited for other countries who overcame heartaches, won their first medals and broke personal records.
  • Deciding which country you’ll move to with low athlete counts so you can finally achieve your own dream of being an Olympian.
  • Judging the judges when they make the wrong call.
  • Ignoring friends and family because you’ve got this other huge thing to worry about.
  • Generating your Olympic Spirit at just the right time. It takes practice!
  • Quitting your full-time job in order to stay home and binge-watch the Games. (Just me?)

It’s exhausting, both physically and emotionally. But we’re in it for the long-haul (of two weeks).

So, I salute you, Olympics fanatic. I’m with you. I’m one of you.

And now I have to go because Primetime is about to start.

One more full day, then we’ll all be together-ish again in two years. Get some sleep! And go, #TeamUSA!


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5 Strange Things About Working From Home (So Far)

computer-keyboardI’ve only been self-employed for a few weeks, but I’m already noticing a few unique quirks that come with this practice.

  1. I continually forget what day it is. When I don’t have to leave the house most days, there are few things to mark the time. At my old job, I worked from home on Thursdays and Fridays. So, there are a lot of mornings now when I wake up thinking it’s the end of the week. #Disappointment
  2. I’m behind on current events. I’ve never been a morning person. And with chronic health issues, I’m supposed to get between eight and 10 hours of sleep. So, that means I don’t turn on an alarm that often, and I sleep till 9:00 a.m. or so. Then it takes me a while to lay there in bed, checking my phone, doing my morning meditation, checking email, etc. So, it could easily be 10:00 a.m. before I’m actually up. That works fine for me, because I just work later if I need to. But it also means I miss my beloved TODAY Show. So, I feel very out-0f-sync with the world.
  3. I rarely wear “real” clothes or makeup. I would like to note that I do change out of my pajamas! But lounge wear is what you’ll find me in most of the time, sans makeup. In fact, if I have appointments or meetings or anything, I try to schedule them on the same days so I don’t have to actually get ready that many days in a row. 🙂
  4. I’ve wondered more than once if I can get “couch sores.” I don’t really do the home office thing. I’ve always just worked on the couch when at home. I know some people need the routine or normalcy that comes with working at a desk or a table or something, but that’s just not me. So, my couch is where I park. However, sometimes I sit there for hours at a time if I’m engrossed in something or writing, so then I realize that I’m a bit sore. And then I remember that people confined to beds can get bed sores…and then I wonder if there’s such a thing as “couch sores.”
  5. I’ve reached all-time lows on my fitness tracker. If experts want you to get 10,000 steps per day, I’m laughing in their faces. I’m convinced those people all live in New York where you do have to walk everywhere. My personal goal is 5,000 steps, but there has been more than one day where I’ve barely reached 500 steps. When you only have a 875 square foot apartment, and most of the time you’re only walking between the couch, kitchen and bathroom, there just isn’t a lot of movement. Plus, it’s way too hot to be outside!

But there you go. Just a few initial observations. I’m sure there will be more to come!

 

(Note: All Amazon links are affiliate links.)


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My Next Great Adventure

adventure quoteAfter almost six years, yesterday was my last day with Orange. And as I shared going away lunches, coffees, drinks and dinners with co-workers (friends) over the last couple of weeks, I was reminded of The Adventures of Tom Sawyer. Besides Tom tricking people into painting the fence for him (clever boy), my other favorite part of the book was where he and Huck attend their own funeral. I’ve always found that idea so interesting. Okay, self-serving, yes, but interesting. And so I was struck by a similar notion in leaving my job, albeit less morbid.

In the busyness of work and life, many of us, myself included, don’t find enough time to tell those around us how much we appreciate them. And I worked with many fantastic and talented people, both at their jobs and as humans. So many kind words were spoken to me before my departure, and several of us joked that it was like a funeral. Their words were so nice to hear, and I was glad to return the favor, but I was saddened by the fact that we didn’t have more of these conversations over the years, despite mutual admiration.

I had a couple of co-workers in particular who were unfailingly and consistently encouraging. We all know, and need, these people. Unfortunately, though, most of us allow thoughts to slip our minds, or days to stretch into weeks, which stretch even further, before we say the things we meant to. I hope I can rectify that moving forward using the example of those who were so generous with their words to me.

So, I dedicate this post, not just to my next adventure, but to my friends at Orange who helped prepare me for it. I leave there with a lot to be grateful for: additional skills, knowledge, self-awareness, stories, laughter and friends, to name a few. I am forever changed by the experience, and hope to have left them better off as well.

What’s next? I will be a full-time freelancer again. My hope is to do more writing and consulting, specifically working with social justice groups, nonprofits and social enterprises (cause-based organizations). I will also likely do more marketing and communications too, at least on some level, since that help is always needed. Of course, I also have contacts across various industries from all my years of work, so there will likely be other odds and ends in there as well, which I kinda like. 😉

I especially love small businesses. They’re flexible and scrappy, and I get a thrill out of helping things grow. And they usually need someone to like me to help them put better systems in place. So, while small businesses often can’t hire a staffer with my experience and expertise, they can usually budget it in for projects here and there. And that leaves endless possibilities, and a whole lotta fun.

Therefore today begins my next great adventure! Well, as soon as I finish this Hobbit/Lord of the Rings marathon…

I look to the past as a guide for the uncharted road ahead, while eagerly walking forward, not knowing what the future will bring. That, to me, is part of the thrill of living! I’m not in control anyway, and I know the Lord is at my side, so let’s just see where He takes me, shall we?

Micah 6:8 (NIV)

He has shown you, O mortal, what is good.
    And what does the Lord require of you?
To act justly and to love mercy
    and to walk humbly with your God.


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The Orange Conference 2016 Recap

We at Orange had our family reunion last week—complete with the crazy aunts and uncles. 😉 There were about 8,000 of us at the gathering, and it was amazing. Here’s a peek.

  • Number of attendees: 7,507 (Plus another 500 across the street at http://www.ReThinkLeadership.com)
  • Number of churches: 2,146
  • Number of countries: 23
  • Number of US states: 50
  • Number of organizations or churches: 68

http://www.TheOrangeConference.com